French vineyards on the Net from California

by Eve Resnick on October 1, 2008

in General

The American importer Wilson Daniels Ltd has one of the most prestigious portfolio of French wines: champagne Salon, domaine Leflaive, domaine Pierre Morey et Domaine Faiveley in Burgundy, as well as the wonderful Hungarian Royal Tokaji Boraszati. Those wines are also very expensive, especially with the exchange rate between the euro and the dollar.

How to help selling those wines in the US? Wilson Daniels realized a series of videos on its most famous names and, starting tomorrow October 2nd, those videos will be shown on a dedicated site: enjoy the trailer! They will be syndicated on YouTube and Facebook.

Why is this interesting? Faiveley, Salon, Leflaive are names every wine lover with financial means know and buy. But times are difficult and even if wine is considered as an investment by some, most of them are still bought by lovers of fine wines. Those “romantic” and informative videos are a good way to attract the attention of younger wine drinkers who might not have thought about such a prestigious name. It’s an original initiative worth mentioning and following. is Wilson Daniels starting a new trend among importers?

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