From the category archives:

International Markets

Wine Consumer Power

July 16, 2013

Web 2.0 was supposed to give more power to the wine consumer. One could express oneself on forums, Facebook, Twitter, blogs, Google+ and all social networks. One could get in touch with favorite wine producers while producers could answer disappointed consumers. The virtual world was considered the best friend of the wine drinker. Then reality […]

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2013 New Trends in Wine Industry: Labels and Bottles

June 26, 2013

Vinexpo is one of the many short cuts wine professionals can take to look at some of the latest industry trends. I spent four days talking to people, looking at packagings and tasting what was in the bottles of those new packaged wines, checking new wine brands and innovation. Europe is still the land of […]

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Threat to Wine in Europe

June 14, 2013

Vinexpo is opening in Bordeaux in 2 days. The wine industry is as usual in that period under the scrutiny of international media since it is one of the strong events of the business. Weirdly enough two European governments chose this moment to announce new laws or reinforcement of existing laws in two countries, well […]

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A Storm in a Teaccup, I mean Wineglass

June 7, 2013

China and European wines were having a wonderful honeymoon until a few days ago when China threatened to fine European wines in retaliation of European taxes on Chinese solar tachnology imported to Europe. (I am NOT joking!) European wine producers exported more than a billion euros to China in 2012. France is the first exporter […]

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Drinking Local in the US

July 29, 2011

Recently listening to a panel on drinking local during a conference, I was a little surprised by what I heard. Two main issues were raised among the panelists: – Price is the main issue: consumers are reluctant to pay more for local wines. One of the panelists got a few laughs from the audience when […]

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Château Lanessan, and its new branding strategy

July 5, 2011

Château Lanessan in Haut-Medoc near Bordeaux is one of those discreet and high quality family owned estates you hear about from time to time.  But it deserves more attention that it gets. Lanessan belongs to the Bouteiller family. It was run for the last 30 years by Hubert Bouteiller, brother of Bertrand Bouteiller who ran […]

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Women agree to disagree on wine

June 8, 2011

A recent survey conducted by Vinexpo on women and wine in United Kingdom, France, Germany, Hong Kong and the US showed that cultural differences are an important factor of differentiation in appreciating wine. What did those women agree upon? They usually prefer red wine over white wine. They are driving the sales for rosé wines:  […]

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WineFair.com, virtual and international wine fair

March 15, 2011

Last year, I wrote in my French blog about winefair.com, this French initiative: a virtual and 3-D wine fair. I was impressed by the technology and the design of the site. This year, the second edition of winefair.com opens up to international markets. During the last few weeks, I was in contact with many American […]

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A New French Wine Brand in the US

November 15, 2010

After the unfortunate recent failure of Chamarré it seems very brave to launch a new French brand on the US market.  The press release bears the rather off putting title : “300 Year Old French Winery Brings Prestigious Wine Appellations Into The 21st Century”. The 300 Year Old French Winery is Arnoux et Fils, family-owned […]

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Bordeaux Partners with Snooth

September 27, 2010

For a consumer, nothing is more frustrating than looking for a wine and not being able to locate it.  The Bordeaux wines seem to have partially solved the problem through a partnership between their own site EnjoyBordeaux.com and snooth.com to reach the US market in times when French wines, and more specifically Bordeaux wines, are […]

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