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Advertising

“French wines are so good they don’t need to be advertised”

December 18, 2008

Who said this? French State Secretary for Prospectives and Evaluation of Public Policies and Internet, Eric Besson when asked why French wines couldn’t advertise on the Internet at LeWeb8 conference. This rather silly statement went around the world through various web sites, twitter and videos on the conference. Unfortunately, as soon as this statement was […]

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