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Social Wine Brands

October 22, 2009

Next week I’ll be on my way to the European Wine Bloggers Conference in Lisbon, Portugal. I’m one of the lucky one who’ll get to speak twice – once on Social Wine Brand and the second time on the Future of the Social Wine Brand. But what is exactly the social wine brand? More and […]

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Vinexpo – Day 2 : Malbec Summit and Tutti Quanti

June 22, 2009

Vinexpo is this year again bubbling with activity and people: 2,400 exhibitors representing 48 countries, some new to Vinexpo (Poland, Sweden, Belarus and Egypt). In the halls you meet a lot of Eastern European professionals as well as people from India, Maghreb or Middle East. A fascinating medley of languages and styles. But a girl […]

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Branding a wine region

June 17, 2009

When a wine is very much connected to a region, should one try to get it more awareness by branding the region first, before branding the wines? This is a pertinent (if difficult) question when reading the last study conducted by Wine Intelligence and presented during the London Wine Fair in May 2009. Wine Intelligence […]

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Malbec Summit in Bordeaux

June 10, 2009

I knew about the Pinot Noir Days, the Pink Out! event organized by Jeff Morgan on Rosé wines, and others for Zinfandel or Rhone Valley style wines but I was amazed, when two years ago, the very small Cahors wine organization initiated the First International Malbec Days in Cahors. Even bolder, the organizers asked the […]

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Futures or Primeurs Week in Bordeaux

April 7, 2009

Last week, Bordeaux was buzzing with journalists, importers and wine professionals tasting the 2008 vintage on the Left and the Right banks of the Garonne River. It is always an exciting and fun time: when getting to a tasting room, one usually runs in a friend or a colleague not seen since the previous Futures […]

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Is education the answer to alcohol related problems?

March 6, 2009

France is currently debating a law on how to save its health coverage system and prevent various costly diseases, such as cancer, cardiovascular accidents and so on. First culprit: wine consumption. I suppose drinking a glass of whiskey a day or a glass of vodka is much better for your health! Whatever the culprit or […]

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Update on Cahors Malbec and Black Wine

February 25, 2009

In Wine Brands, I devoted a long section on the marketing strategy of the Cahors Vintners association and their black wine. Over a year has passed since this writing and it’s time to update the information. Let’s see what happened when my interest in Cahors wines started in 2006. Though well-perceived as a high quality […]

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Malbec? Yes, but from Cahors

February 9, 2009

I must confess I have a soft spot for strong but fine wines. That’s why I enjoy wines from Cahors, Languedoc, or Spain, for example. Cahors and Languedoc are still fighting some prejudices as for their qualities. After a few years of campaigning Languedoc is now better off but Cahors is still carrying a wrong […]

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On the road to Cahors to taste French Malbec

February 3, 2009

This afternoon, weather permits, I’ll be in the train to Cahors, in the South West of France. Cahors is a small city nestled between Bordeaux and Toulouse. I have a soft spot for this quiet but dynamic city I discovered two years ago. Cahors is also a Controlled Appellation area and produces powerful and fine […]

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Want to create your own wine in France?

February 2, 2009

Wine drinkers sometimes dream to make their own wines. But owning a vineyard is a costly and difficult enterprise. That’s why some producers got together to offer the possibility to make wines from several French areas in a web site called Several properties are part of the project: Château l’Enclos in Bordeaux, Château de […]

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