Posts tagged as:

France

Innovative move in France: A wine bloggers tasting

September 9, 2009

The French blogging scene is a rather unknown phenomenon at the international level. That’s why I didn’t miss the opportunity to meet some French bloggers in Paris at the initiative of the store chain Monoprix. Monoprix is the equivalent of Ralph’s in the US – a middle upscale grocery store with a nice wine selection. [...]

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Julia Child loved wine too!

September 2, 2009

I just finished reading My life in France by Julia Child and I really enjoyed it. It’s funny, full of humor, very humble and inspiring for any aspiring author. For people of my generation, Julia Child was part of the American wine and food scene. She was an icon but I must confess that I [...]

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Innovative blends, creative wines

August 14, 2009

As a French wine professional, I’m always amazed by the creativity of American wine producers. While in France, you identify the wine regions by the type of grapes (Pinot Noir and Chardonnay in Burgundy and Champagne, Cabernet and Merlot in Bordeaux, Mourvèdre, Grenache or Malbec in the South West…), California is paradise for a lot [...]

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Cork in Europe, screwcap in the US

July 31, 2009

It’s one of those minor (or major?) cultural differences that makes being a marketer such a pleasure. In France, Marquès de Cacérès sells its Rosé 2008 with a synthetic cork – just for the pleasure of hearing the little noise when opening the bottle. In the US, the same bottle is sold with a screwcap. [...]

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California Wine Brands

July 28, 2009

I tend to consider the US as my personal paradise for wine brands. Indeed France is not really a champion in that category! Last night, I happened to share a bottle of Westerly Vineyards 2001 Estate Grown Merlot with some friends. besides the fact that the wine was a delight, I was intrigued by the [...]

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Wine Education: Lucky Spanish children

July 24, 2009

According to Adam Lechmere from decanter.com, a Spanish children’s book, El Estornino Saturnino en la Tierra del Vino (The Gloomy Starling in Wine Country) by Judith Sáenz de Tejada won the prize for best illustrated wine publication at the Gourmand World Cookbook Awards 2009, which took place in Paris on July 1st, 2009. Without even [...]

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Vinexpo – Day 5: innovative strategy in Alsace

June 25, 2009

Today I met Jean-Claude Rieflé, owner and wine maker of the Domaine Rieflé in Pfaffenheim, near Colmar. The Rieflé family goes back to 1850 in the history of Alsace wine. Jean-Claude is also an expert in international commerce. As many of his peers, Domaine Rieflé produces Riesling, Late Harvest and all the varietal wines of [...]

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Branding a wine region

June 17, 2009

When a wine is very much connected to a region, should one try to get it more awareness by branding the region first, before branding the wines? This is a pertinent (if difficult) question when reading the last study conducted by Wine Intelligence and presented during the London Wine Fair in May 2009. Wine Intelligence [...]

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Wine Tourism and New Technologies in Vinexpo

June 15, 2009

I’ll be speaking on Wine Tourism and New Technologies at Vinexpo on June 24th during the seminar organized by the Great Wine Capitals Network. Here is the program for those who will be in Bordeaux at that time: Great Wine Capitals Wine Tourism Conference Great Wine Capitals Global Network (GWC GN) is pleased to announce, [...]

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A new blogger, Hoke Harden

May 19, 2009

While I was tasting wines in New York City, one of the most respected and knowlegeable wine expert, Hoke Harden, started his own blog, Elixir Vitae. Why am I so excited about it? I had the privilege and the pleasure of meeting Hoke personnally and professionnaly. On a personal level, Hoke is delightful: witty, funny, [...]

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