Posts tagged as:

France

European consumers loyal to their wine brands

May 11, 2009

A short study conducted by Gfk among wine consumers of 9 European countries (Germany, France, UK, Italy, Netherlands, Austria, Spain, Russia, Poland) brought good news to wine brands: European consumers are loyal to their favorite brands. Asked if they would consider switching to a similar but cheaper brand, an average of 67% said they would [...]

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Crushpad comes to Bordeaux

April 27, 2009

In Wine Brands as well as in this blog, I mentioned Crushpad several times. This is the urban winery located in San Francisco and giving the opportunity to any wannabee winemakers to create its own wine brand – either by working at the winery during his/her spare time or making wine through Internet. Last year, [...]

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E-tastings, the answer to energy and financial crisis

April 21, 2009

What a fun way to taste friends when everybody is in a different place! Let’s imagine this great scenario: I’m in France and my friend in the US. We don’t see each other more than once or twice a year but thanks to the technology, we’ll be able to share a glass of wine together. [...]

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The Circle of Women in Wine in Bordeaux, June 22, 2009

April 9, 2009

On June 22, 2009, during Vinexpo in Bordeaux, more than 80 female winemakers will gather to defend the culture of wine and the essential values of their trade in a special event and tasting held at the Cité Mondiale des Vins. In a time where wine is targeted as evil and unhealthy in France, it [...]

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Futures or Primeurs Week in Bordeaux

April 7, 2009

Last week, Bordeaux was buzzing with journalists, importers and wine professionals tasting the 2008 vintage on the Left and the Right banks of the Garonne River. It is always an exciting and fun time: when getting to a tasting room, one usually runs in a friend or a colleague not seen since the previous Futures [...]

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The end of the French drama

March 18, 2009

Is France a drama Queen? Certainly, if you consider what happened about this so called law on public health. Let’s see the milestones of the drama: two days before the law on public health was supposed to be voted by our MP, the Health Institute published a report saying that one glass a day of [...]

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Is education the answer to alcohol related problems?

March 6, 2009

France is currently debating a law on how to save its health coverage system and prevent various costly diseases, such as cancer, cardiovascular accidents and so on. First culprit: wine consumption. I suppose drinking a glass of whiskey a day or a glass of vodka is much better for your health! Whatever the culprit or [...]

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More on the French Absurdity

March 3, 2009

At the exact time a law endangering the French wine trade is being discussed, a new body will be introduced in France: the Committee of… Wine Travel. This committee has for mission to promote our wine regions to domestic and foreign tourists. I’m sure everybody will enjoy visiting a winery or a wine region without [...]

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French Paradox or French Absurdity?

March 2, 2009

A few years ago, the French Paradox thrilled Americans (and French as well): by drinking a glass of wine a day and eating some olive oil, a lot of fruit and vegetable, fish (rather than meat), men and women could stay healthy for many years and avoid the dreaded and dreadful cardiovascular disease. And now [...]

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Update on Cahors Malbec and Black Wine

February 25, 2009

In Wine Brands, I devoted a long section on the marketing strategy of the Cahors Vintners association and their black wine. Over a year has passed since this writing and it’s time to update the information. Let’s see what happened when my interest in Cahors wines started in 2006. Though well-perceived as a high quality [...]

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