Posts tagged as:

packaging

E-tastings, the answer to energy and financial crisis

April 21, 2009

What a fun way to taste friends when everybody is in a different place! Let’s imagine this great scenario: I’m in France and my friend in the US. We don’t see each other more than once or twice a year but thanks to the technology, we’ll be able to share a glass of wine together. [...]

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French students and Bottle Shock

March 25, 2009

Last evening, I showed my students the movie Bottle Shock. My students are between 25 and 45, they’re wine and food professionals working on their MBA in Paris. Most of them are French, some with a multicultural and international background. All of them were totally enthusiastic and appreciated the way the cultural differences were shown [...]

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A new label for J wines

March 23, 2009

A few years ago, I was in a wine store in Charlotte, N.C. when a young woman walked in, looked around and grabbed with obvious delight a bottle of a red wine adorned with a stylish J on the bottle: no mention of the varietal or the vintage on the front part of the bottle. [...]

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Bottle Shock or Hollywood in Paris

March 19, 2009

This summer, I read the book by George Taber, The Judgement of Paris on the famous French-American blind tasting that took place in Paris in 1976. I was impressed by the quality of his analysis and his writing. Then I heard about Bottle Shock, the very Hollywood-ish version of the event. I recently watched the [...]

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The end of the French drama

March 18, 2009

Is France a drama Queen? Certainly, if you consider what happened about this so called law on public health. Let’s see the milestones of the drama: two days before the law on public health was supposed to be voted by our MP, the Health Institute published a report saying that one glass a day of [...]

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Want to create your own wine in France?

February 2, 2009

Wine drinkers sometimes dream to make their own wines. But owning a vineyard is a costly and difficult enterprise. That’s why some producers got together to offer the possibility to make wines from several French areas in a web site called MesVignes.com. Several properties are part of the project: Château l’Enclos in Bordeaux, Château de [...]

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US Women as Wine Consumers in Restaurants

January 21, 2009

A recent survey conducted by Julie Brosterman’s Women and Wine site and Full Glass Research show that American women and European women face the same challenges when ordering wine in a restaurant and have pretty much the same behavior as wine consumers in a restaurant. Brosterman’s study was conducted through a survey of women present [...]

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An Obama generation of wine drinkers?

January 14, 2009

According to Decanter correspondent Howard G. Goldberg in New York, the wine industry puts a lot of hope in the new generations of wine drinkers, those who are influenced by Obama. “In the same way that Obama exploits the Internet to advance his agenda, Millennials and Generation X members are more likely than other generations [...]

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Champagne vs. Sparkling wines

January 7, 2009

Yesterday, during the New Wine Consumer conference, Don and Petie Kladstrup, authors of Wine and War and Champagne, told us about the decline of Champagne sales. According to them, consumers chose to spend their Champagne budget on 6 bottles of a cheaper brand rather than on one bottle of high-priced Champagne. In spite of this [...]

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A funny Monkey in Australia: new brand and Web 2.0

January 6, 2009

At the end of last year, I was contacted by Sid Patel, Marketing Director of The Friday Monkey wines from Australia. Since I didn’t know this brand, I was curious enough as to look for it on the web. The web site is clean, user-friendly and answers most questions of somebody who didn’t drink their [...]

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