Posts tagged as:

Young consumers

A new label for J wines

March 23, 2009

A few years ago, I was in a wine store in Charlotte, N.C. when a young woman walked in, looked around and grabbed with obvious delight a bottle of a red wine adorned with a stylish J on the bottle: no mention of the varietal or the vintage on the front part of the bottle. […]

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The end of the French drama

March 18, 2009

Is France a drama Queen? Certainly, if you consider what happened about this so called law on public health. Let’s see the milestones of the drama: two days before the law on public health was supposed to be voted by our MP, the Health Institute published a report saying that one glass a day of […]

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Is education the answer to alcohol related problems?

March 6, 2009

France is currently debating a law on how to save its health coverage system and prevent various costly diseases, such as cancer, cardiovascular accidents and so on. First culprit: wine consumption. I suppose drinking a glass of whiskey a day or a glass of vodka is much better for your health! Whatever the culprit or […]

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French Paradox or French Absurdity?

March 2, 2009

A few years ago, the French Paradox thrilled Americans (and French as well): by drinking a glass of wine a day and eating some olive oil, a lot of fruit and vegetable, fish (rather than meat), men and women could stay healthy for many years and avoid the dreaded and dreadful cardiovascular disease. And now […]

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Update on Cahors Malbec and Black Wine

February 25, 2009

In Wine Brands, I devoted a long section on the marketing strategy of the Cahors Vintners association and their black wine. Over a year has passed since this writing and it’s time to update the information. Let’s see what happened when my interest in Cahors wines started in 2006. Though well-perceived as a high quality […]

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India, a wine producer and consumer country

February 17, 2009

When the Western world is in financial trouble, eyes turn to other markets: India, China, Russia carry the hope of our sick economies for recovery. The wine business is no exception. Wine consumption is on the rise in India but it’s still very marginal compared to spirits and beer consumption. The yearly annual wine consumption […]

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Wendy Narby: Bordeaux is very innovative

February 11, 2009

Wendy Narby is one of the best representatives of the links between Britain and Bordeaux. She moved to Bordeaux about 20 years ago and is now one of the best specialists of the Bordeaux wines, acting as a consultant, a teacher and a guide. She came to France in the ’80s to study wine marketing […]

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Bordeaux Wine Tasting in Manchester, Jan. 29th

January 19, 2009

It is rare that I talk about a local event in the blog. But this one is worth some attention as it is a rather unusual idea. British wine professionals living and working in Bordeaux joined forces to organize a presentation of “new wave” Bordeaux wines in England, not only to wine drinkers but also […]

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An Obama generation of wine drinkers?

January 14, 2009

According to Decanter correspondent Howard G. Goldberg in New York, the wine industry puts a lot of hope in the new generations of wine drinkers, those who are influenced by Obama. “In the same way that Obama exploits the Internet to advance his agenda, Millennials and Generation X members are more likely than other generations […]

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A funny Monkey in Australia: new brand and Web 2.0

January 6, 2009

At the end of last year, I was contacted by Sid Patel, Marketing Director of The Friday Monkey wines from Australia. Since I didn’t know this brand, I was curious enough as to look for it on the web. The web site is clean, user-friendly and answers most questions of somebody who didn’t drink their […]

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